MARKETING
Turn Webinar Q&A Into Answer Clips Mapped to HubSpot Topics
After a Zoom webinar, this workflow isolates the live Q&A, cuts a short answer clip for each audience question.
How it runs
The automated pipeline, trigger to output.
- TriggerZoom recording completedZoom
- ActionFetch transcript and locate Q&A windowZoom
- ActionExtract question/answer pairs and tag topicsOpenAI
- ActionRender one answer clip per questionReplicate
- LogicMap topic to HubSpot list segmentHubSpot
- OutputAttach clip to matching HubSpot segmentHubSpot
What it does
Mines the Q&A portion of a webinar for its highest-value content. It detects each audience question, cuts a focused answer clip, classifies the topic, and routes that clip to the HubSpot segment most likely to care about it, so follow-up is targeted instead of generic.
When to use it
Use this when your webinars draw rich live questions and you want the answers reused as bite-size objection-handling content. Best for teams that segment HubSpot contacts by interest or funnel stage.
How it works
- 1A Zoom webhook fires on recording completion.
- 2The flow retrieves the transcript and identifies the Q&A timeframe.
- 3OpenAI extracts each distinct question and its answer span, then tags a topic.
- 4Replicate renders one short captioned clip per question-and-answer pair.
- 5A branch maps each topic to a HubSpot list segment.
- 6The matching clip is attached to that segment for use in topic-based nurture.
Set it up
What you configure once, before turning it on.
- 1Connect ZoomMeetings, recordings, transcripts.
- 2Connect OpenAIModels, embeddings, files.
- 3Connect ReplicateImage, video, and model inference.
- 4Connect HubSpotCRM, deals, marketing, support.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.

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