LEAD GENERATION
Webhook-Triggered Attendee Enrichment with Loom Email Send
On a webhook from your event tool, scrapes the attendee batch with Apify, enriches into Attio, queues a Loom intro.
How it runs
The automated pipeline, trigger to output.
- TriggerEvent tool posts webhookHTTP webhook
- ActionScrape attendee batch with ApifyApify
- LogicFilter out leads without deliverable email
- ActionUpsert leads into AttioAttio
- ActionQueue personalized Loom introLoom
- OutputSend Gmail with Loom and mark contacted in AttioGmail
What it does
Fires automatically when your event platform posts a webhook, then runs the full motion end to end: scrape, enrich into Attio, record a Loom intro, and send a personalized email with the Loom link, no manual kickoff.
When to use it
Use when your registration or check-in tool can send webhooks and you want zero-touch outreach the moment a batch of attendees is confirmed. Ideal for always-on webinar and event funnels.
How it works
- 1An incoming webhook from your event tool triggers the run with a list reference.
- 2Apify scrapes the referenced attendee batch.
- 3Leads without a deliverable email are filtered out.
- 4Each remaining lead is upserted into Attio with the event source tag.
- 5A personalized Loom intro is queued and its link captured.
- 6A Gmail message is sent to each prospect with the Loom embedded and the Attio record updated to "contacted".
Set it up
What you configure once, before turning it on.
- 1Connect HTTP webhookTrigger any URL on agent actions.
- 2Connect ApifyActors, scrapers, datasets.
- 3Connect AttioReal-time CRM with structured data + powerful views.
- 4Connect LoomVideo transcripts, libraries.
- 5Connect GmailRead, draft, send, label.
- 6Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 7Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 8Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
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Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.