LEAD GENERATION
Webinar No-Show Re-Engagement Packets with Personalized Outreach Drafts
Compares registrants against actual attendees in Airtable to find no-shows, researches each one, scores ICP fit.
How it runs
The automated pipeline, trigger to output.
- TriggerScheduled run morning after webinar
- ActionDiff registrants vs. attendees in AirtableAirtable
- ActionEnrich no-shows with ExaExa
- LogicFilter: keep ICP-fit no-shows
- ActionDraft personalized recap email with OpenAIOpenAI
- OutputCreate review-ready drafts in GmailGmail
What it does
Rescues the registrants who signed up but did not show. It diffs your registrant and attendance lists, keeps only the ICP-fit no-shows, researches each, and writes a personalized email that references the session topic and offers the replay, leaving a ready-to-edit draft in Gmail.
When to use it
Use it the day after a webinar to recover warm-but-absent leads without your team retyping the same recap email forty times. Best when reps want to personalize at the last mile but not start from a blank page.
How it works
- 1A scheduled run the morning after the webinar starts the flow.
- 2It reads registrants and attendees from Airtable and computes the no-show set.
- 3Exa enriches each no-show with role and company context.
- 4A logic filter keeps only ICP-fit no-shows above the score threshold.
- 5An OpenAI step drafts a personalized recap-plus-replay email per prospect.
- 6Each draft is created in Gmail in the assigned rep's drafts folder for a final human pass.
Set it up
What you configure once, before turning it on.
- 1Connect AirtableBases, tables, views, automations.
- 2Connect ExaNeural search across the web.
- 3Connect OpenAIModels, embeddings, files.
- 4Connect GmailRead, draft, send, label.
- 5Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
- 6Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
- 7Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.
More Lead Generation workflows
Instantly triage uploaded badge CSVs and notify the SDR lead
Accepts a badge-scan CSV via webhook, validates and dedupes it on the spot, checks each attendee against HubSpot.
Score Zoom webinar poll answers into a tiered outreach queue
When a Zoom webinar ends, pull each attendee's poll responses, compute an intent score, and write a tiered (Hot/Warm/Cold) outreach queue to Airtable for the sales team to work.
Classify open-text webinar poll answers with AI and enrich the lead record
For webinars that use free-text poll questions, an AI step reads each attendee's written answers, classifies intent and pain points into structured fields.
Fast-track hot webinar leads into HubSpot and ping the rep on Slack
After a webinar, identify attendees whose poll answers signal high purchase intent, create or update their HubSpot contact with a lead score.
Agent-driven Brave intent harvest with enrichment and Gmail draft outreach
A CEO-driven agent harvests intent signals from Brave, enriches each prospect via web research, writes a personalized cold email.
Manual Brave keyword sweep into an Airtable research board
On demand, sweeps a topic across Brave Search, clusters the results by buying stage with an LLM, and writes a deduplicated research board to Airtable with company, source URL.
Run it inside a business
This workflow drops into a full company template. Import the org, and this is one of the playbooks its agents run.
Run this workflow in your colony.
14-day trial. No DevOps. No Sales call. Provisioned in under a minute.