LEAD GENERATION

Flag returning visitors from target and competitor-adjacent accounts

Matches each repeat anonymous visitor against a watchlist of target and competitor-customer accounts, enriches the matches.

CategoryLead Generation
Enginesim
Difficultyadvanced
Triggerwebhook
Steps5
Setup~25 min

How it runs

The automated pipeline, trigger to output.

  • TriggerRepeat-visit signal receivedHTTP webhook
  • ActionMatch domain against target/competitor watchlistApify
  • LogicKeep only watchlist matches
  • ActionEnrich the matched accountExa
  • OutputLog dossier to Attio and alert Teams war roomAttio

What it does

Not all repeat visitors are equal: the ones on your named-account list or that look like a competitor's customers deserve white-glove attention. This workflow cross-references returning visitors against a watchlist, enriches the matches, and escalates them to your sales war room.

When to use it

Use it for account-based selling, when sales has a defined target list or actively poaches from a competitor, and you want intent on those specific logos to jump the queue.

How it works

  1. 1A webhook fires on a repeat-visit signal with the company domain.
  2. 2The workflow checks the domain against an Apify-maintained watchlist of target and competitor-adjacent accounts.
  3. 3A filter passes only watchlist matches; everything else exits quietly.
  4. 4Exa enriches the matched account with firmographics, recent news, and contacts.
  5. 5A prioritized dossier is written to Attio and a war-room alert is posted to Microsoft Teams.

Set it up

What you configure once, before turning it on.

  1. 1
    Connect HTTP webhookTrigger any URL on agent actions.
  2. 2
    Connect ApifyActors, scrapers, datasets.
  3. 3
    Connect ExaNeural search across the web.
  4. 4
    Connect AttioReal-time CRM with structured data + powerful views.
  5. 5
    Connect Microsoft TeamsChannels, chats, files.
  6. 6
    Set each agent's modelWe leave models unset so you pick the tier — fast + cheap, or top-quality.
  7. 7
    Tune it to your dataEdit the prompts, filters, and field mappings so it matches how your team works.
  8. 8
    Test, then turn it onRun once against a sample, confirm the output, then enable the trigger.

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